Summer Dealer Drive a Huge Hit
Posted by Pam Corn on Thu, Sep 03, 2009 @ 08:39 AM
During the months of June and July, Versatex launched its first ever “Summer Dealer Drive,” which was a program designed to net a goal of adding 30 new stocking dealers to the Versatex family. The program featured many stocking dealer benefits including cash back on purchases, training, merchandising, and assistance with contractor pull through. The program was a huge success as 40 new companies from across the country joined the Versatex family of dealers! These 40 dealers join a group of 533 who have made the inventory investment on Versatex and are reaping the rewards.
The “Summer Dealer Drive” also featured a contest for both the Versatex sales representative and the distributor representative that landed the most new dealers. On the Versatex side, the winner was Chris Hedlund, our Western Regional Sales Manager, who landed 14 new dealers in the upper-Midwest. On the distributor side, our winner was Bruce Wolla, of Boise Distribution in Billings, MT. Bruce had only three weeks to make hay, as Boise just became a Versatex distributor in early July, but he made his relationships count as he landed 10 dealers to win the top prize! Congratulations to both Chris and Bruce, well done! In fact, thanks to all the Versatex and distributor representatives who participated in this contest and made it a success but especially, thank you to the 40 dealers who have entrusted their hard earned inventory dollars with us.